Âé¶¹´«Ã½

Acknowledgements

27 July 2002

You don’t need to be told what these are. They are those first couple of pages that you probably skip over to get to the meat of the book – unless you can’t wait to see if you are going to get a mention.

But we note a new trend in acknowledgement writing. The skilled author is now using those precious first few pages to win audiences, boost sales or even add a Machiavellian twist designed to disarm critics before they begin reading.

How do authors pull off these tricks? Simplest of all is to acknowledge everyone you ever met. The…

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