Âé¶¹´«Ã½

Technology

When to call and when to email

8 August 2007

YOU need driving directions. Do you pick up the phone or shoot your buddies an email?

Amid an increasing range of text-based options such as email and text messaging, Herbert Clark and colleagues at Stanford University in California wondered if there were still times when people prefer good old-fashioned talk. They presented 69 university students with two scenarios – giving a pal driving directions and revising a paper with two other people – and asked which mode of communication they would use.

With directions, 62 per cent said speech, because it’s important to be able to answer questions from the driver, which…

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