Âé¶¹´«Ã½

Earth

How psychology can help the planet stay cool

By Peter Aldhous

19 August 2009

Âé¶¹´«Ã½. Science news and long reads from expert journalists, covering developments in science, technology, health and the environment on the website and the magazine.

Who’s the environmental hero on this neighbourhood?

(Image: IRT Surveys LTD. )

Editorial: Positive thinking for a cooler world

“I’M NOT convinced it’s as bad as the experts make out… It’s everyone else’s fault… Even if I turn down my thermostat, it will make no difference.” The list of reasons for not acting to combat global warming goes on and on.

This month, an American Psychological Association (APA) task force released a report highlighting these and other standing in the way of action. But don’t despair. The report also points to strategies that could be used…

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