ON 30 January, we reported on the fat content of Cadbury’s Mini Rolls. Now Rod Costigan sends us his thoughts about another Cadbury product, .
The packaging of this “exotic taste sensation” boasts that it is “60 per cent less fat*, and always has been”. Rod says he often sees these “less fat” claims on food packaging and wonders whether they are comparing themselves with another product or just an old version of the same one. He has tended to assume the latter but this would mean “always has been” makes no sense.…
