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Medicine for me, not for the crowd

By Linda Geddes

1 February 2012

See more: An illustrated version of this article will be published within the next two weeks on our CultureLab books and arts blog

In The Creative Destruction of Medicine: How the digital revolution will create better health care, geneticist Eric Topol argues for personalised medicine

BY THE end of this book, geneticist Eric Topol explains his intent has not been to provide a “techno-tour” of how the digital revolution will change healthcare. From the title, that’s what I had expected. Instead, I got an eye-opening account of why conventional medicine is doomed.

According to Topol, modern medicine’s focus on the…

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