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Humans

Mental imagery gives language meaning

See more: An illustrated version of this article will be published within the next two weeks on our

By David Robson

24 October 2012

WHAT do you think of when you read the phrase “flying pig”? Chances are that a striking image will have fleetingly passed through your mind. Perhaps it’s a winged “Pigasus”, as imagined by John Steinbeck. Or, if you are a fan of The Simpsons, it might be Homer’s precious roast pig launching past Mr Burns’s office.

In Louder Than Words, Benjamin Bergen, a cognitive scientist at the University of California, San Diego, builds a strong case that such “embodied simulations” lie at the centre of the brain’s processing of language. Every time we hear a word, he argues, it…

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