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October 2027 – 6 days

Register your interest for 2027 and we will contact you when confirmed details including finalised dates and prices are available.

Explore the fascinating history and future of high-performance automotives throughout the Motor Valley. Discover the factories, workshops and museums of some of the world's most lauded brands including Maserati, Ferarri, Lamborghini and Ducati, as well as cutting-edge creators like Pagani. From conception to delivery, go behind the scenes as you explore how material science, aerodynamics, robotics, propulsion and artificial intelligence are utilised in the creation of these premium automotives.

Based in Modena, you will visit the factory lines, engine labs, paint shops and museums of these automobile manufacturers. From cars and motorcycles to Formula 1 and hypercars, this tour will show you just how far humanity is pushing the boundaries of speed and engineering. You will also have the opportunity to visit some of the best collections of autmotives on visits to the Umberto Panini Collection of vintage cars and the Stanguellini Museum. Throughout the Emilia-Romagna region, you'll not only experience the best of autmobiles but also the fantastic cuisine, like parmesan and prosciutio di Parma, this area has to offer.

Throughout the tour you will be accompanied by an expert on engineering who will deliver a series of evening talks and walking seminars showing you the science behind this multi-billion dollar industry and where the future of this sector is headed.

This tour is perfect for anyone with an interest in engineering, material science, aerodynamics, robotics and automation (and any petrolhead!), as well as anyone with a curious mind who wishes to discover the amazing Motor Valley region in a different way.

In partnership with Kirker Holidays.

Day 1: Arrival in Bologna and transfer to Modena

Welcome to Italy! On arrival at Bologna airport, transfer to Modena and check in to your hotel, the Hotel Canalgrande, for the duration of the tour.

In the evening meet your fellow guests, Tour Manager and Tour Expert for a welcome meeting to go over plan for the next few days exploring the Motor Valley, followed by a welcome dinner together as a group at a local restaurant.

Day 2: Maserati and Ferrari

This morning is dedicated to Maserati, starting at the showroom and factory in Modena, where you will have a tour of the facility including the new engine lab and the innovative robotic paint shop.

After the tour, continue to the spectacular new Enzo Ferrari Museum nearby. Then head out of Modena to the Museo Ferrari in nearby Maranello where the cars are still produced and tested. Where Alfredo, Enzo Ferrari’s father, had his workshop at the beginning of the 20th century, is an exhibition devoted to different Ferrari engines: classic 12-cylinder engines, 8-cylinders and, Formula 1 power units. 

Day 3: Lamborghini

Today begin at Lamborghini headquarters in the small town of Sant’Agata Bolognese, where we see the MUDETEC museum and visit the factory and production line where these iconic cars are assembled.  In the afternoon continue to the Ferruccio Lamborghini Museum: redesigned by Tonino Lamborghini, son of Ferruccio, the Museum houses a historical collection of the brand’s most important mechanical creations: from just supercars, Lamborghini produce tractors, boat engines, Formula 1 cars, and even the prototype for a helicopter.

Day 4: Umberto Panini Collection and Stanguellini Museum

Today you will visit two important private car collections. Starting with the magnificent Maserati collection at the Umberto Panini Collection. Sample some of the other famous exports of the Emilia region next door – parmesan and prosciutto di Parma – before returning to Modena in the afternoon. The final visit of the day will be to the exquisite Stanguellini Museum, with its remarkable collection of historic racing cars. 

Day 5: Pagani and Ducati

While the history of Maserati, Ferrari and Lamborghini is long and storied, this tour's final carmaker is a new arrival. Argentinian Horacio Pagani, a former chief engineer at Lamborghini and champion of superlight composite materials, founded his own marque in 1992. Pagani specialises in high performance ‘hypercars’ focused on advanced carbon fibre materials. After visiting the Pagani Museum and factory, you will continue to Ducati, just outside Bologna, where you will have a factory tour of this world-famous motorcycle producer. Return to Modena for a final dinner at an excellent local restaurant. 

Day 6: Departure

After breafkast, transfer to Bologna airport for your onward travels.